Social Media

  • Social Media

    The Best Twitter Client – Hootsuite vs Tweetdeck

      If you’ve been using Twitter for a while, you may find that as you follow more people, it becomes increasingly difficult to keep track of them. Your timeline whizzes by, and you realise that you are missing updates from people you find interesting, or from real life friends.  Another common issue is when you are managing more than one Twitter account, eg.  you have a private and a business account, or you run  a charity twitter account. Instead of logging in and out of Twitter, try one of the Twitter Clients. There are others but I am going to give you a simple overview of the main contenders for…

  • social media campaign
    Social Media

    Simple Steps when Running a Social Media Campaign

      Twitter is often seen as a quick fix to getting a lot of attention for a campaign or charity. It can be very useful, but there are a few pitfalls that should be avoided. Here are some tips to help you run a successful Twitter campaign Whether you are campaigning to raise money for charity, or to raise awareness of an issue, you will likely be looking for the greatest possible public exposure without spending any money on advertising. You might be told, ‘Sign up to Twitter, is great for getting publicity‘, which is not wrong but it is not quite that simple. Here are a few tips on…

  • Social Media

    Can A Day Without Technology Change My Life?

    Could you do a day without technology, Joanne Mallon asked.  ‘Nooooooooooooooooooooooooooooooooooooooooooo’, I shrieked, while clutching my iPhone close to my chest.  When I got over the shock of the mere premise, I read Joanne’s blog post, and the blog of her daughter who originally set the challenge, I started thinking about it. I was surprised last week to hear that the first iPad was revealed to the public just three years ago. Is it only three years? It feels like an eternity. I bought my first iPhone when we moved to Geneva, five years ago, and I now cannot imagine how I lived without it. 

  • Social Media

    Simple Steps to Promote with Social Media

        Started a blog for your business or have a campaign to promote with Social Media? It may look complicated, but just follow these six simple steps.   1. Twitter Since I started using Twitter to promote my blog, I have gained a lot of readers. And more people comment, both on the blog or on Twitter. And let’s be honest, that is what we are all looking for, us bloggers. As much fun as it is to write, it is a lot more fun if people are reading and enjoying the blog. For a business, you are looking to connect to your customers, and to strengthen customer loyalty. If you don’t…

  • Social Media

    Privacy in Social Media and The Press

    When we share our lives with our blog readers, or with our Twitter followers, do we automatically give permission for the press to access that information? Is there any privacy in Social Media?          What would you do, if your entire life history was broadcast to the world, at a time when your life was falling apart?  And where is the line to be drawn, when reporting a story of national interest?    These questions have been going around in my head since I read the article on the Daily Mail website about the wife of Jeremy Forrest.  For those who are not in UK, and may…

  • Social Media

    Learn Twitter in Ten Minutes

    Interested in Twitter but not sure where to start? Read on and find out how to Learn Twitter In Ten Minutes, when my first book is released later this year.   A couple of months ago, I was approached on Twitter by a follower I have ‘known’ for some time. She represented a publishing house and wondered if I would be interested in writing a book about how to tweet. The company already has books on the market about learning to play Chess, and are looking to develop this line of books further. I was intrigued and agreed to send in a proposal to be reviewed by Anova’s sales team. They…

  • Social Media

    Social Media Fatigue

                Do you have an account with any of the following services:   Twitter, Facebook, Mumsnet, Britmums, Linkedin, Klout, Google+, Pinterest, Foursquare, YouTube, Instagram, Tumblr, Blogger, WordPress, Flickr, Vine, AskFM, Kik… If you have answered “Yes” more than four times then you are in danger of Social Media Fatigue.   I have accounts with 10 of these services, although I really only use Twitter, Facebook, Mumsnet, Pinterest and WordPress. I use Blogger to comment on Blogger blogs, and very rarely use YouTube except to watch videos. I realise that Mumsnet is not a typical “Social Media” website, but I included it as it is one of the ones that send most people to my blog, via the Bloggers’ Network.…

  • Social Media

    Parentbloggers and Privacy – What Happens When Kids Grow Up?

        This is something that I have been musing on for a few days. There are a lot of “Parentbloggers” out there at the moment and I won’t knock them – some of them I really enjoy reading. But what happens when the cute little toddler becomes a pre-pubescent bundle of hormones, then a teenager. Will the Mummyblogger still blog about her children, and can you really do this for over a decade without the friends of the children finding out and taking the piss? I guess that many will find that the store of “amusing things that the children have done today” tales dries up. Not that children over…

  • Social Media

    Using Social Media to Increase Readership on Your Blog

    Following on from yesterday’s post about starting blogging, this post is about increasing your readership, particularly with the usage of Social Media.         When I started blogging, there were not really many outlets to get my blog out there. I picked up some readers here and there, more through sheer coincidence than any actual plan. Occasionally someone would comment on my blog, and I would be pleased that someone was actually reading it. Since I started using Twitter to promote my blog, I have gained a lot of readers. And more people comment, both on the blog or on Twitter. And let’s be honest, that is what…

  • Social Media

    Simple Steps to Learn Twitter

    So you signed up to Twitter. Welcome. Just joined Twitter? It is confusing, isn’t it? The first impression is often that we are reading several half conversations, there are unfamiliar abbreviations, strange characters like #.  Don’t panic, and don’t give up. These six simple steps will help you learn twitter in a very short time.    1. Profile Let’s start with you. You have chosen a name, preferably a reasonably easy and short one – the shorter your name, the more space you leave anyone tweeting you.   2. Followers and Following Do you have any hobbies or interests? You can enter any search term in the search box to…