• Social Media

    This Little Piggy Was Caught in a Twitter Storm

    This article deals with processes in feminism, but the point made about social media is true for all online discussions. When our online world is nothing but an ‘echo chamber’, we miss the dissenting voices, the ones that change our minds, or strengthen our resolve.

  • eSafety,  Social Media

    NSPCC Be Share Aware Campaign

    I was pleased to read that the NSPCC were launching a new campaign to better inform parents of the dangers of Social Media, but was slightly disappointed with the results. The videos ‘I Can See Your Willy’, and ‘Lucy and the Boy’ have been shown on TV spots, and are being shared around the internet, but I have several issues with them.

  • i don't have time for social media
    Social Media

    Why You Should Be Using Buffer to Schedule Social Media Posts

      If you run a Social Media account for a blog, a business or a campaign, then this post will help you drastically reduce the time spent spent on this task. One of the reasons most often given by small business owners for not having a social media presence, or for giving it up, is the time spent scheduling and tracking posts and replying to updates. Help is at hand, via a nifty little app called BUFFER!  It is my absolute favourite tool for managing social media accounts, and I always recommend it. Buffer schedules updates for a variety of Social Media accounts.  Here are the functions that set it apart…

  • eSafety,  Social Media

    Social Media for Kids – What Parents Need to Know About YouTube

        This is the second in a series on Social Media for Kids, and what parents need to know about the various online communication platforms. At present the most popular Social Media channel is Facebook, but YouTube is becoming more and more popular. This post explains why your kids what to use this channel, and what parents need to know about YouTube.   If you haven’t already – do read my article on Keeping Kids Safe Online – dealing with parental controls and blocks.             Rules and Regulations of YouTube   You don’t have to sign up to use YouTube, anyone can view the videos on…

  • Social Media

    How to Participate in a Twitter Chat

        This online version of  a party or mini-conference can be educational, informative and a lot of fun, but some people are unsure how to participate in a Twitter Chat. If you are new to Twitter, then start by checking out the article on Simple Steps to Learn Twitter to work out the basics. Twitter Chats are often held on specific days, at a set time to connect people with an shared interest. Participants use a hashtag to find each other’s tweets and keep track of the chat. I often take part in #dundeehour and #scotlandhour and occasionally run the #mnlocal chat for the Local Editors of the parenting website Mumsnet. …

  • Social Media

    The Best Twitter Client – Hootsuite vs Tweetdeck

      If you’ve been using Twitter for a while, you may find that as you follow more people, it becomes increasingly difficult to keep track of them. Your timeline whizzes by, and you realise that you are missing updates from people you find interesting, or from real life friends.  Another common issue is when you are managing more than one Twitter account, eg.  you have a private and a business account, or you run  a charity twitter account. Instead of logging in and out of Twitter, try one of the Twitter Clients. There are others but I am going to give you a simple overview of the main contenders for…

  • social media campaign
    Social Media

    Simple Steps when Running a Social Media Campaign

      Twitter is often seen as a quick fix to getting a lot of attention for a campaign or charity. It can be very useful, but there are a few pitfalls that should be avoided. Here are some tips to help you run a successful Twitter campaign Whether you are campaigning to raise money for charity, or to raise awareness of an issue, you will likely be looking for the greatest possible public exposure without spending any money on advertising. You might be told, ‘Sign up to Twitter, is great for getting publicity‘, which is not wrong but it is not quite that simple. Here are a few tips on…

  • Social Media

    Can A Day Without Technology Change My Life?

    Could you do a day without technology, Joanne Mallon asked.  ‘Nooooooooooooooooooooooooooooooooooooooooooo’, I shrieked, while clutching my iPhone close to my chest.  When I got over the shock of the mere premise, I read Joanne’s blog post, and the blog of her daughter who originally set the challenge, I started thinking about it. I was surprised last week to hear that the first iPad was revealed to the public just three years ago. Is it only three years? It feels like an eternity. I bought my first iPhone when we moved to Geneva, five years ago, and I now cannot imagine how I lived without it. 

  • Social Media

    Simple Steps to Promote with Social Media

        Started a blog for your business or have a campaign to promote with Social Media? It may look complicated, but just follow these six simple steps.   1. Twitter Since I started using Twitter to promote my blog, I have gained a lot of readers. And more people comment, both on the blog or on Twitter. And let’s be honest, that is what we are all looking for, us bloggers. As much fun as it is to write, it is a lot more fun if people are reading and enjoying the blog. For a business, you are looking to connect to your customers, and to strengthen customer loyalty. If you don’t…

  • Social Media

    Privacy in Social Media and The Press

    When we share our lives with our blog readers, or with our Twitter followers, do we automatically give permission for the press to access that information? Is there any privacy in Social Media?          What would you do, if your entire life history was broadcast to the world, at a time when your life was falling apart?  And where is the line to be drawn, when reporting a story of national interest?    These questions have been going around in my head since I read the article on the Daily Mail website about the wife of Jeremy Forrest.  For those who are not in UK, and may…

  • twitter tools
    Social Media

    Simple Twitter Tools to Follow and Unfollow

    Learn to use Twitter tools to review your Twitter feed. Upset about being unfollowed? Remember it is rarely personal. It is a numbers game.  The growing popularity of Social Media such as Facebook and Twitter brings new ways of feeling inadequate or boring.     Who hasn’t glanced at their follower or friends list to discover that they have been dumped by someone they actually quite liked communicating with? Was it something I said, something I didn’t say? Did I forget to RT her witticisms? Did she unfollow by mistake – maybe Twitter unfollowed me, it has been known to do this. What is the best way to react to an…

  • Social Media

    Twitter Friends – Are We All in Agreement?

    Have you filled your Twitter feed with those who are often in agreement with you? Or do you enjoy hearing dissenting voices?   ‘Is Twitter anything more than an online echo chamber?’ asked Laura Marcus in the Guardian today.     Drawing attention to the fact that twitter users tend to follow those who share similar political viewpoints and interests, Laura quotes Guardian columnist Suzanne Moore, who stated   “You chose who to follow. There is a whole world of deep dark Twitter if you follow those who don’t think like you. But people don’t do that. I would not so much say it’s leftwing as knee jerk. So outrage over…

  • Social Media

    Learn Twitter in Ten Minutes

    Interested in Twitter but not sure where to start? Read on and find out how to Learn Twitter In Ten Minutes, when my first book is released later this year.   A couple of months ago, I was approached on Twitter by a follower I have ‘known’ for some time. She represented a publishing house and wondered if I would be interested in writing a book about how to tweet. The company already has books on the market about learning to play Chess, and are looking to develop this line of books further. I was intrigued and agreed to send in a proposal to be reviewed by Anova’s sales team. They…

  • Social Media

    Social Media Fatigue

                Do you have an account with any of the following services:   Twitter, Facebook, Mumsnet, Britmums, Linkedin, Klout, Google+, Pinterest, Foursquare, YouTube, Instagram, Tumblr, Blogger, WordPress, Flickr, Vine, AskFM, Kik… If you have answered “Yes” more than four times then you are in danger of Social Media Fatigue.   I have accounts with 10 of these services, although I really only use Twitter, Facebook, Mumsnet, Pinterest and WordPress. I use Blogger to comment on Blogger blogs, and very rarely use YouTube except to watch videos. I realise that Mumsnet is not a typical “Social Media” website, but I included it as it is one of the ones that send most people to my blog, via the Bloggers’ Network.…

  • Social Media

    Natwest Online Banking Fail

    UPDATE – If you are looking for information on the current NatWest banking issues, I am afraid I can’t help. This post was written two years ago. Shame that NatWest still haven’t gotten to grips with the IT issues.      “If a tree falls in a forest and no one is around to hear it does it make a sound” If a bank suffers from a massive IT failure and no one tweets about it, would we have heard about it?     This is something that I was wondering earlier. If the massive failure of the online and telephone banking systems that has befallen Natwest and RBS over…

  • Social Media

    Social Benefits of The Internet – LondonCyber Conference

    Do you remember the years before the internet? When we had to look up telephone books and encyclopaedias for information. When we used maps – real proper paper maps – to find the way to a friend’s house. When we had to estimate how long it would take us to get there, and look up bus timetables that were kept in a box under the stairs? If I were to tell my 9 year old daughter that I used to have to limit my phone calls to my parents in Scotland to once a week, as the international phone calls were so expensive, she would likely ask why we didn’t…

  • Social Media

    Parentbloggers and Privacy – What Happens When Kids Grow Up?

        This is something that I have been musing on for a few days. There are a lot of “Parentbloggers” out there at the moment and I won’t knock them – some of them I really enjoy reading. But what happens when the cute little toddler becomes a pre-pubescent bundle of hormones, then a teenager. Will the Mummyblogger still blog about her children, and can you really do this for over a decade without the friends of the children finding out and taking the piss? I guess that many will find that the store of “amusing things that the children have done today” tales dries up. Not that children over…

  • Social Media

    Using Social Media to Increase Readership on Your Blog

    Following on from yesterday’s post about starting blogging, this post is about increasing your readership, particularly with the usage of Social Media.         When I started blogging, there were not really many outlets to get my blog out there. I picked up some readers here and there, more through sheer coincidence than any actual plan. Occasionally someone would comment on my blog, and I would be pleased that someone was actually reading it. Since I started using Twitter to promote my blog, I have gained a lot of readers. And more people comment, both on the blog or on Twitter. And let’s be honest, that is what…

  • Social Media

    Are You Using Social Media in Business Effectively?

        This will do as an excuse to post this pic   Are you using Social Media in Business effectively?   ‘You need to be on Twitter and Facebook. You need a blog. Everyone does Social Media now’   If you have heard any of these kind of comments, you would be forgiven for thinking that it is really easy – set up a Twitter or Facebook account, do a bit of blogging, and you will see profits soar.  Well, it can be simple, but there are a few things that make a Social Media strategy more likely to succeed.  Interestingly, it is not always the big names who…

  • Social Media

    Simple Steps to Learn Twitter

    So you signed up to Twitter. Welcome. Just joined Twitter? It is confusing, isn’t it? The first impression is often that we are reading several half conversations, there are unfamiliar abbreviations, strange characters like #.  Don’t panic, and don’t give up. These six simple steps will help you learn twitter in a very short time.    1. Profile Let’s start with you. You have chosen a name, preferably a reasonably easy and short one – the shorter your name, the more space you leave anyone tweeting you.   2. Followers and Following Do you have any hobbies or interests? You can enter any search term in the search box to…